Dr. James Rouse
Author, Keynote Speaker, Coach
Services:
Strategy, Branding, Kajabi Web Design
Art Direction/Strategy:
Afton Negrea
Branding/Visual Identity:
Carolina González
Design/Development:
Afton Negrea

The Project
Dr. James was already a highly successful speaker, author, and coach, but his website wasn't doing him any justice. His accolades remained hidden and the true volume of his brilliance wasn't on display.
Capturing his journey and passion was of the utmost importance when crafting his story and brand, and presenting it to those who needed his help most. We played with the concept of light to dark in all facets of the project to bring light to his gifts and message.
Although Dr. James had a successful Facebook community, we began to play with Kajabi Communities and how they will further instill a feeling of unity through his new Change Agents community.
We also made sure to include a speaking and media page for Dr. James which would house his past speaking assets as well as media assets that could be downloaded by partners for future events and opportunities.

Main Logo

Secondary Logo

Brandmark

Brand Guide

Usage Example

